This is the sickest example you can think of for what constitutes “good advertising.”
Convince young girls that sex is hot. Belittle abstinence-only education. Rake in the dough when pregnant teenage girls come seeking abortions because “safe sex” has failed them.
The Daily Wire’s Jacob Airey explains that a Planned Parenthood campaign sending this message has been discovered due to “Facebook’s recently installed policy of allowing political ads only if the publishers provide identification and mailing addresses is proving beneficial to conservatives.”
“Starting on May 7 of this year, political ads posted on Facebook or Instagram were stored in a searchable archive, and they will stay there for up to seven years. On that score, Planned Parenthood has some creepy skeletons in their closet,” he says.
Indeed they do.
According to Chris Martin at LifeWay Social, the Planned Parenthood Federation of America (PPFA) has promoted a petition blasting abstinence education that features a picture of a condom on a banana with a caption that reads “Sex is hot – bad sex ed is not.”
“Having sex? You deserve sex ed!” is another recurring tagline throughout the series. Analytical data shows that teenaged girls were the targeted demographic.
“Whatever you think about sex, sexual education, or Planned Parenthood, you should take notice at the audience receiving these ads,” Martin says. “Planned Parenthood is using Facebook ads to tell middle and high school students that ‘sex is hot.’”
Wouldn’t the very definition of “bad sex ed” be sex ed that funnels young girls into abortion clinics instead of actually teaching them the only surefire way to prevent pregnancy and STDs–abstinence?
Abstinence-only education isn’t a philosophy, it’s a realistic look at the real-world ramifications of both unprotected and “protected” sex. Teaching children how to have “safe” sex literally just teaches them to have sex.
In this case, however, Planned Parenthood may have actually broken the law with this manner of education.
“As noted by Chris Martin, the ads may have violated Facebook’s rules, which stipulate that all promotion of condoms must be purely based on their utilitarian function, not ‘sexual pleasure,’ and cannot be directed toward children under 18,” Airey points out.
“Despite those rules, Facebook’s ad system is somehow permitting an organization whose business model relies on young people being sexually active to deliver content that promotes sexual activity among people under the age of 18,” says Martin. “That’s a problem.”
It’s also noteworthy that when we tried to advertise the Sex Ed Sit-Out campaign protesting graphic sex ed in public schools across the country, including programs funded by Planned Parenthood, Facebook would not allow us.
Wait a minute! Why is it that I can’t advertise anything about sexuality, but Planned Parenthood can?
I was prevented from advertising “Sex Ed Sit Out” content fighting graphic sex ed in schools, but @PPFA is welcome to advertise content that promotes premarital sex among kids? pic.twitter.com/7gFI49aSME
— The Activist Mommy 👊🏻(Elizabeth Johnston) (@activist_mommy) June 7, 2018
“Problem” doesn’t even come close to describing how disgusting and immoral this is!